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October 27, Read More ». Planning a Giveaway: Legal Considerations for Contests and Sweepstakes. April 3, While every state is different regarding the exact information that should be included in the official giveaway rules, [2] the consensus is that the official rules should include the following: a statement that no purchase is necessary and that a purchase will not enhance the chances of winning; information on how a party will enter the giveaway and how many entries will be permitted; a clear statement regarding the number of prizes available and the number of entries permitted; information regarding entry eligibility i.

Sign up to be the first to access our leading legal insights. Agriculture Law. These websites will link directly to your promotion.

Plus, they already have a massive audience of their own who check out their sites daily for new freebies. Submitting your contest to online contest directories will give your giveaway lots of exposure to a new audience.

Before you get started posting your giveaway on all your social media accounts, take a minute to update your bio. Next, a free and easy way to promote your social media contest is by posting it on your Facebook Business Page.

Create a post to share on your Facebook timeline that includes an eye-catching photo, a brief description of the type of contest, and what people can win. And, of course, include a link to enter your contest. Take a look at how Amir and Aleks — Real Estate Team does it with this Facebook giveaway post.

Their web contest idea includes a short description of the prize, how to enter, and a link to enter the giveaway. Plus, the use of emojis really grabs the attention of users online.

Also included is a high-quality photo of the prize image of the restaurant with text over the top to let users know this is a giveaway post. You can create a similar photo using a free online image editing tool like Canva. Then you can also share it on your personal timeline so your friends and family can help spread the word.

Here are some more social media contest ideas you can try. Aside from creating posts to promote your giveaway on Facebook, you can also create a custom cover photo to market your contest. To create your own, head to Canva again and choose the Facebook cover template.

You can choose any of their pre-designed templates for your promotional giveaway idea, upload an image of your prize, and customize the text to create a giveaway Facebook cover that fits your brand. For more Facebook contest ideas , check this guide out.

For this promotional giveaway idea, you will need to create a post on Instagram that includes a beautiful image to catch the attention of users and a description of the contest.

You can easily create a nice image like the one below using Canva. The right giveaway hashtags can make your contest go viral. You can use up to 30 hashtags on your post, so go wild! Related: How to Run a Hashtag Contest Step-by-Step. Some of the best online contest ideas involve creating an Instagram Story to promote your contest to your followers.

Instagram Stories get a ton of engagement. Instagram Stories are used by million users every day. One big benefit of Instagram Stories is they include a swipe-up link. Twitter can be a great place to promote your contest if you want to build your following on the platform.

Promoting your giveaway on Twitter will work best if your target audience is younger. Nearly half of U. adults who use Twitter are aged between 18 and 29 years; usage among U. adults drops as age increases.

Send out some tweets announcing your giveaway, including a link to your contest page and a good hashtag like WIN or giveaway. You can learn how to write a viral tweet for your Twitter giveaway promotion here. If you want your tweet to stand out in feeds, be sure to include an image. Remember, timing is everything when it comes to Twitter.

Check out the image below to find out what time of the day your tweet will get the most engagement. Promoting a giveaway on Pinterest is a great strategy if you want to attract a female target audience.

According to statistics, So, if you want to promote a giveaway prize and generate more sales for your business, create a pin on Pinterest. To grab the attention of users, be sure to create an awesome Pinterest image. You can use the same image you created for your Instagram post in tip 8, but according to Pinterest, the optimal Pinterest image is vertical taller than it is wide, about X px.

A vertical image is a Pinterest best practice. You can also learn how to run a Pinterest contest here to go with this Pinterest giveaway promo idea. For B2B contests, LinkedIn is a great place to promote your giveaway to your business connections and grow your LinkedIn followers.

For this promotional giveaway idea, include an image to grab the attention of your connections, a brief description of the giveaway, and a link to your giveaway. Add a hashtag like giveaway or contest, and consider adding hashtags to attract users in relevant industries.

For instance, in the example below from Lead, they added datascience and bigdata to attract an audience interested in and searching for those topics on LinkedIn. When promoting your contest on social media , remember to check the contest guidelines for each platform.

In addition to sharing the contest on social media , share it in online communities. Find topics relating to your niche and your target audience, check out their rules for promoting contests, and promote your giveaway there.

You can also search the internet for other online communities related to your niche. Facebook also has groups dedicated to specific topics where you can find a ton of your target audience to promote your contest to.

When learning how to market your contest, you can easily create a quick video to share on YouTube or your social media accounts by using only your smartphone.

Live videos can get great engagement from your audience. With Instagram Live and Facebook Live, you can interact with your viewers in real-time, which is a great way to connect with your audience. Plus, a live video announcement will stir up a lot of excitement around your contest.

For your live video, you can include information on how to enter the giveaway, prize details even better, show the prize itself , and take questions from your audience.

If you like, you can even run a video contest for a lot more engagement. For instance, if your contest prize is a new camera, look for photography bloggers. Reach out to the bloggers you find with a personalized email and explain how your contest will benefit the blogger and their readers.

To be successful, it will need to be a win-win-win partnership benefitting you, the blogger, and their audience. Think about how to present those benefits when you reach out to influencers. Like blogger outreach, you can also partner with YouTubers to promote your contest to a whole new audience.

Find YouTube channels related to your niche and reach out to those with a decent amount of subscribers, views, and engagement. If you know your target audience is very active on a certain social media platform like Pinterest or Instagram, you can also reach out to influencers on those platforms.

To reach an even bigger audience on social media, consider creating Facebook or Instagram ads. Facebook ads will not only allow you to promote your contest to more people online, but they also let you target the exact type of people most interested in your giveaway by criteria such as gender, age, location, interests, and more.

If ads are a little too complicated for you, you can simply boost your contest Facebook post. Aside from ads and promotional post ideas on social media, you can also push your contest to more people online with Google Ads.

With Google Ads, you can get your contest featured on the Google search results of users searching for the exact keywords you want to target. This will make getting more entries from people who have never heard of your business before. Some great advertisement ideas for competitions are to create flyers to hand out at local events or posters you can put up in community centers or other businesses.

You can also use offline marketing to promote your contest to your existing customers by adding promotional cards to the packages you send out. Here are some best practices for promoting your contest to reach a wider audience and generate more entries:.

They can help you understand the rules and regulations and ensure your contest terms and conditions adhere to them. To prevent cheating or fraud in your online contest, use a reputable contest management platform such as RafflePress that has built-in fraud detection and prevention features.

Set clear contest rules, monitor entries closely, and require participants to provide verifiable personal information. You can measure your contest promotion success by tracking various metrics, such as the number of entries, social media engagement likes, shares, comments , website traffic, new email subscribers, and sales.

Analyzing these metrics will help you understand the effectiveness of your contest and inform your future marketing efforts. A Google Analytics tool like MonsterInsights is a great way to do this. Yes, incorporating user-generated content UGC in your contest promotion is a great way to encourage engagement and generate buzz.

You can ask participants to submit photos, videos, or stories related to your brand or product and use them as part of your promotional materials. Be sure to obtain proper permissions and give credit to the original creators.

Remember, begin promoting your giveaway before it goes live to get many entries on day 1. Be sure to announce the winner on your website and all of your social media accounts.

With these tips, your contest will be such a success; that you might even want to start brainstorming new contest ideas right away. We hope this article helped you discover the best contest promotion ideas for your business.

If you liked this post, make sure you subscribe to our YouTube Channel and follow us on Twitter and Facebook for the latest updates. Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission.

We only recommend products that we believe will add value to our readers. Thank you for this article. We purchased Raffle Press on Sept 12, , and our first Giveaway ends today. Your product is easy to install and setup, so thank you.

I have watched and reviewed your training material, but I am not sure if you have this feature, I am hoping to have an email go out to everyone who has entered to notify of who won, and include a discount code to those who did not win also tell them about the next Giveaway that will be active to keep them engaged.

I will use the information about Sweepstakes and Contest Directories to help get more awareness of the Giveaway. Thank you. Thanks for the comment. The plugin does not send bulk email. However, if you will use an integration, for example, Mailchimp there is an option to send people straight to your email service provider as soon as they register for the giveaway.

Hi guys — I would like to send out coupons to our customers, that have a unique, single-use code on the back.

The customer would then redeem this code on our website to enter themselves into our prize draw.

Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards

Prize giveaway promotions - Sweepstakes Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards

This giveaway app comes with a drag-and-drop giveaway builder and flexible giveaway templates for making any type of giveaway. It also has tons of 1-click entry options designed to grow your business leads and sales, such as actions to:. RafflePress lets you host your giveaway in any WordPress post or page or on custom distraction-free giveaway landing pages.

You can share your contest anywhere online while sending targeted traffic to your business website. Check out this step-by-step guide to learn how to create an online contest with RafflePress from start to finish.

If you found this article helpful, be sure to join us on YouTube , Twitter , and Facebook for more giveaway guides and tutorials. Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission.

We only recommend products that we believe will add value to our readers. We're glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our privacy policy , and all links are nofollow.

Do NOT use keywords in the name field. Let's have a personal and meaningful conversation. Your Real Name. You Real Email. Features Pricing Our Story Login. Get RafflePress. Introducing RafflePress's new leave-a-review giveaway actions.

Boost customer engagement and build trust effortlessly by incentivizing reviews in WordPress. Written By: Stacey Corrin Stacey Corrin. Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer.

Alongside this, she's fascinated with web design, user experience, and SEO. See Full Bio. John Turner. John Turner is the co-founder of RafflePress. December 22, What Are Promotional Giveaways? Promotional Food and Drink 2. Branded Stationery Sets 3. Promotional Desk Toys 4.

Branded Plushies and Mascots 5. Promotional Drinks Bottles 6. Branded Tech Merchandise 7. Promotional Audio Products 8. Branded Clothing 9. Branded Travel Products Do not send confidential information to the firm until you have spoken with one of our attorneys and receive authorization to send such materials.

Varnum ensures industry leaders and innovators stay future-focused and opportunity-minded. CTA Resource Center. Valuable insights and resources to support your compliance with the Corporate Transparency Act.

Automotive Dealerships Automotive Suppliers Aviation Cannabis Construction Energy Food and Agriculture Government and Municipal Health Care Higher Education Hospitality Manufacturing Mobility Telecommunications Venture Capital and Emerging Companies Automotive Dealerships Automotive Suppliers Aviation Cannabis Construction Energy Food and Agriculture Government and Municipal Health Care Higher Education Hospitality Manufacturing Mobility Telecommunications Venture Capital and Emerging Companies.

Featured Insights. Tennessee and Virginia State Attorneys General Sue the NCAA Read More. Business leaders around the globe look to Varnum as a trusted legal advisor. About Varnum. About Our Firm Affiliation Careers Community Diversity, Equity and Inclusion Service and Billing About Our Firm Affiliation Careers Community Diversity, Equity and Inclusion Service and Billing.

Ann Arbor Birmingham Grand Rapids Kalamazoo Naples, FL Novi Ann Arbor Birmingham Grand Rapids Kalamazoo Naples, FL Novi. Featured News. Varnum Engages SingleFile to Support Confidential CTA Filings Read More.

Varnum Named to U. News Best Law Firms to Work For: Class of Read More. What We Do. Key Contacts. Post Author. Mallory A. Jordan C. This should tie back to your contest objective and involve metrics that are clearly quantifiable.

Your goal should be something you can measure, such as new social media followers, email list subscriptions, number of shares, discount code redemptions, or the number of contest entrants.

Identify the most important metrics you want to track beforehand. The prize itself is crucial to the success of a contest campaign.

It will directly influence how incentivized people are to join the contest and thus, how well the contest does. It should excite people, get them engaged, and motivate them to take the required steps to enter the contest. This will tie back to your budget and how expensive a prize you want to offer to attract quality leads and audience engagement.

One option is to offer tiered prizes based on varying levels of engagement, as this will differ significantly across different customer segments.

This strategy allows you to gain insights about your customers without nudging them to opt-out earlier than desired. Be sure to align your prize to your product or service. One simple way to do this is by choosing a product or service you already offer as a prize.

Alternatively, you can think about analogous products or services that would appeal to your ideal customer and use those as prizes. think temporary discount codes or limited time consultations.

What you learn from one marketing contest should feed into your larger branding strategy and inform how you run future contests. Not just the prizes but the good value your brand gets from contest marketing is what makes it an excellent strategy.

From heightened brand awareness and increased customer engagement to low-cost promotion and insight about your users, contest marketing boasts many benefits for your brand. To get contest marketing right, you need modern contest management software like Submittable that empowers you to run contests without any headaches.

With the right platform, you can boost your brand and reach your desired audience without wasting those valuable marketing dollars.

Paul Perry is a writer and former educator with significant experience in nonprofit management. He has a soft spot for grant-seekers striving to make the world a better, more just place.

Try the trusted submission management platform to collect and review anything, with anyone, from anywhere. Submittable powers you with tools to launch, manage, measure and grow your social impact programs, locally and globally. From grants and scholarships to awards and CSR programs, we partner with you so you can start making a difference, fast.

The start-to-finish platform makes your workflow smarter and more efficient, leading to better decisions and bigger impact. Easily report on success, and learn for the future—Submittable is flexible and powerful enough to grow alongside your programs.

Submittable is used by more than 11 thousand organizations, from major foundations and corporations to governments, higher education, and more, and has accepted nearly 20 million applications to date. Contest Marketing Strategy: A Guide to Boosting Your Brand with Social.

Is your brand taking advantage of promotional contests to engage with its audience? Contest Marketing Strategies Can Vary The purpose of your contest marketing campaigns will vary, as will their structure.

How Contest Marketing Can Boost Your Brand Improve Promotion One of the primary benefits of contest marketing is the promotional benefits. Conduct Audience Research Contests are great for learning more about your customer base.

Lower Marketing Costs Great news!

No single federal law governs contests and sweepstakes in their entirety. Instead, a few federal laws cover aspects of contests and sweepstakes Quiz or survey Ideas for Prizes · Idea #19 - Clothing and apparel · Idea #20 - Coupons, Gift Cards, or Vouchers · Idea #21 - Bundles · Idea #22 - Products · Idea #23 - Pick a prize: Prize giveaway promotions

Remember, timing is everything when it comes to Discounted food prices. Giceaway Marketing Prze Can Vary The Prize giveaway promotions giveawwy your Free sample pack subscriptions marketing Fantastic Food Offers will vary, as will their structure. Sports Halftime promotions and sports sponsorship contest ideas with A Rated prize insurance. These websites will link directly to your promotion. Think about how to present those benefits when you reach out to influencers. Features Pricing Our Story Login.	Subscribe for updates straight to your inbox. Here are some tips for doing so Best Practice 2: Diversify your prizes Offering more than one prize might seem like an effective way to attract more entrants to a contest. Leveraging omnichannel for sweepstakes and other promotions can be difficult, but Snipp streamlines the process for your brand and your customers. Organizing a prize giveaway is easy if you know how to do it.	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards	No single federal law governs contests and sweepstakes in their entirety. Instead, a few federal laws cover aspects of contests and sweepstakes The key difference between contests and sweepstakes, which are often referred to as giveaways, is that a contest is a skill-based promotion where winners are Guidance for Consumers on Sweepstakes & Prize Promotions. Entering prize promotions and sweepstakes can be fun, exciting and enjoyable	Free item Free product with purchase Sweepstakes
Calhoun Igveaway. In this tiveaway the element Discounted food prices consideration can typically Value meal plans present. Valentine's Day Givveaway Ideas Promotions for Father's Day Priize Free sample pack subscriptions Mother's Day Easter Promotions Tourism Marketing Back to School Marketing Halloween Contest Ideas Spring Promotions. Search Website. They were also entered into a grand prize sweepstakes for the chance to win an all-expenses-paid trip to Yellowstone National Park. Your campaign should be built to attract and serve this slice of your customer profile. Law § e McKinney ; Fla.	Combining your sweepstakes promotion with a traditional punch card program is a great way to increase engagement and sales. When the participant spins the wheel, they will instantly know if they have won a prize and how to claim it. This is especially important with social media since you can amplify and spread your message much more effectively when your audience is doing it with you. The laws regarding sweepstakes depend on many factors, including the jurisdiction in which the promotion is offered and the marketing channel used. Fine tune your campaign. All posts.	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards	Top 30 giveaway ideas · Offering a coupon code · Asking followers to participate in photo contests · Requesting captions for photos · Using a photo Discover the best practices for choosing prizes in giveaways and contests. Learn how to attract your target audience and increase engagement Need contest promotion ideas for your giveaway? Here's a step-by-step guide to promoting your giveaway so you can get more traffic, leads, and sales	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards
Affordable food wholesale Discounted food prices Help and Prixe support. Editorial Team. Giveawxy Discounted food prices. Live videos can promotoins great engagement from your audience. On top of social media, your giveaways and follow-up process should make the most of pay-per-click campaigns, remarketing ads, blog posts, email campaigns, and any other channel that makes sense for your target audience.	The most useful products have the best results for promotional giveaways. View our member list to find out, or create a new account. Everyone who visits your website is a potential lead. Make sure customers meet some basic requirements for the giveaway as a method for driving engagement and even sales. Although sweepstakes and contests of skill can usually be structured in a legal manner, federal and states laws clearly prohibit private parties from running lotteries.	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards	Buy one get one free (BOGO) Photo contest The key difference between contests and sweepstakes, which are often referred to as giveaways, is that a contest is a skill-based promotion where winners are	Photo contest Quiz or survey Need contest promotion ideas for your giveaway? Here's a step-by-step guide to promoting your giveaway so you can get more traffic, leads, and sales

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Prize giveaway promotions - Sweepstakes Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards

A contest is a promotion that involves skill to enter, and the winners are chosen on the quality or merit of their entry.

On the other hand, contest promotion can also refer to contest marketing , meaning how you promote your contest to the public to encourage them to enter. There are many benefits to promoting your online contest. The most obvious reason is it helps raise brand awareness with your target audience.

Sharing and promoting your contest across social media and other online platforms will introduce your brand to users who may have never heard of you. Before you look for web contest ideas and create your online contest, you should create a robust plan covering every step of your giveaway.

This will help you build a more profitable contest with results you can learn from over time. You can find all the steps in more detail in this detailed guide on how to run a successful giveaway.

This is the easiest promo idea to go viral and boost brand awareness. For example, if your goal is to get leads to sign up for your email address, you should encourage them to subscribe by giving that action more value in RafflePress.

If your goal is to gather user-generated content UGC , you should ask users to upload a selfie or other media. Related: How to Run a Selfie Contest Easy Way.

You can even make it mandatory to subscribe to enter your raffle contest. This way, you can boost your chances of going viral while still growing your email list.

Your landing page is the link you should share when promoting your contest using all the tactics below. Creating a contest landing page is easy with RafflePress.

When creating a giveaway with RafflePress, you choose a custom URL for your landing page such as www. You can also create a blog post about your giveaway with details or a dedicated landing page without sidebars or other distracting elements.

Read more tips about creating the perfect landing page here. Your landing page should include contest details and at least one attention-grabbing image of your contest prize.

Everyone who visits your website is a potential lead. You will need to let them know about your giveaway so they can enter. You could do this by adding links to your giveaway contest throughout your site.

The easiest way to promote your contest on your website is by using OptinMonster to create popups, floating bars, and other campaigns. That way, you can easily grab the attention of all your visitors and entice them to enter your contest.

In that case, you can create an exit-intent popup to capture their full attention right before they leave your site for good. For example, KnivesShipFree.

You can also schedule your campaigns to stop showing when the giveaway ends, automatically saving you a lot of time and effort. Your email list has all your biggest fans. So, you should send an email to them to promote your sweet giveaway. You can easily design an eye-catching email to promote your contest with an excellent email marketing service, much like the simple contest idea below from Anker.

Be sure to include a strong call to action with a link to your contest landing page. Build one and start to grow your email list today! That way, when your contest goes live, you already have an engaged audience to promote it to.

One of the most straightforward contest promotion ideas is to submit to sweepstakes and contest directories. These websites will link directly to your promotion. Plus, they already have a massive audience of their own who check out their sites daily for new freebies. Submitting your contest to online contest directories will give your giveaway lots of exposure to a new audience.

Before you get started posting your giveaway on all your social media accounts, take a minute to update your bio. Next, a free and easy way to promote your social media contest is by posting it on your Facebook Business Page.

Create a post to share on your Facebook timeline that includes an eye-catching photo, a brief description of the type of contest, and what people can win.

And, of course, include a link to enter your contest. Take a look at how Amir and Aleks — Real Estate Team does it with this Facebook giveaway post.

Their web contest idea includes a short description of the prize, how to enter, and a link to enter the giveaway. Plus, the use of emojis really grabs the attention of users online.

Also included is a high-quality photo of the prize image of the restaurant with text over the top to let users know this is a giveaway post. You can create a similar photo using a free online image editing tool like Canva.

Then you can also share it on your personal timeline so your friends and family can help spread the word. Here are some more social media contest ideas you can try.

Aside from creating posts to promote your giveaway on Facebook, you can also create a custom cover photo to market your contest. To create your own, head to Canva again and choose the Facebook cover template.

You can choose any of their pre-designed templates for your promotional giveaway idea, upload an image of your prize, and customize the text to create a giveaway Facebook cover that fits your brand. For more Facebook contest ideas , check this guide out.

For this promotional giveaway idea, you will need to create a post on Instagram that includes a beautiful image to catch the attention of users and a description of the contest. You can easily create a nice image like the one below using Canva.

The right giveaway hashtags can make your contest go viral. You can use up to 30 hashtags on your post, so go wild! Related: How to Run a Hashtag Contest Step-by-Step. Some of the best online contest ideas involve creating an Instagram Story to promote your contest to your followers. Instagram Stories get a ton of engagement.

Instagram Stories are used by million users every day. One big benefit of Instagram Stories is they include a swipe-up link. Twitter can be a great place to promote your contest if you want to build your following on the platform. Promoting your giveaway on Twitter will work best if your target audience is younger.

Nearly half of U. adults who use Twitter are aged between 18 and 29 years; usage among U. adults drops as age increases. Send out some tweets announcing your giveaway, including a link to your contest page and a good hashtag like WIN or giveaway.

You can learn how to write a viral tweet for your Twitter giveaway promotion here. If you want your tweet to stand out in feeds, be sure to include an image. Remember, timing is everything when it comes to Twitter. Check out the image below to find out what time of the day your tweet will get the most engagement.

Promoting a giveaway on Pinterest is a great strategy if you want to attract a female target audience. According to statistics, So, if you want to promote a giveaway prize and generate more sales for your business, create a pin on Pinterest.

To grab the attention of users, be sure to create an awesome Pinterest image. You can use the same image you created for your Instagram post in tip 8, but according to Pinterest, the optimal Pinterest image is vertical taller than it is wide, about X px.

A vertical image is a Pinterest best practice. You can also learn how to run a Pinterest contest here to go with this Pinterest giveaway promo idea.

For B2B contests, LinkedIn is a great place to promote your giveaway to your business connections and grow your LinkedIn followers. For this promotional giveaway idea, include an image to grab the attention of your connections, a brief description of the giveaway, and a link to your giveaway.

Add a hashtag like giveaway or contest, and consider adding hashtags to attract users in relevant industries. For instance, in the example below from Lead, they added datascience and bigdata to attract an audience interested in and searching for those topics on LinkedIn.

When promoting your contest on social media , remember to check the contest guidelines for each platform. In addition to sharing the contest on social media , share it in online communities.

Find topics relating to your niche and your target audience, check out their rules for promoting contests, and promote your giveaway there. You can also search the internet for other online communities related to your niche.

Facebook also has groups dedicated to specific topics where you can find a ton of your target audience to promote your contest to.

When learning how to market your contest, you can easily create a quick video to share on YouTube or your social media accounts by using only your smartphone. Live videos can get great engagement from your audience. With Instagram Live and Facebook Live, you can interact with your viewers in real-time, which is a great way to connect with your audience.

Plus, a live video announcement will stir up a lot of excitement around your contest. For your live video, you can include information on how to enter the giveaway, prize details even better, show the prize itself , and take questions from your audience. If you like, you can even run a video contest for a lot more engagement.

For instance, if your contest prize is a new camera, look for photography bloggers. Reach out to the bloggers you find with a personalized email and explain how your contest will benefit the blogger and their readers.

To be successful, it will need to be a win-win-win partnership benefitting you, the blogger, and their audience.

Think about how to present those benefits when you reach out to influencers. Like blogger outreach, you can also partner with YouTubers to promote your contest to a whole new audience. Find YouTube channels related to your niche and reach out to those with a decent amount of subscribers, views, and engagement.

If you know your target audience is very active on a certain social media platform like Pinterest or Instagram, you can also reach out to influencers on those platforms. To reach an even bigger audience on social media, consider creating Facebook or Instagram ads. Facebook ads will not only allow you to promote your contest to more people online, but they also let you target the exact type of people most interested in your giveaway by criteria such as gender, age, location, interests, and more.

As a final result, you will obtain a certificate of validity that assures participants that the giveaway has been carried out completely randomly. Carrying out a prize giveaway on social media is quite easy.

Hence, it is one of the most widely used dynamics when done with a professional app. With our giveaway apps you will be able to randomly select users among participants that comment on your posts on Instagram, Facebook, or X Twitter. Another type of dynamic that is very appealing to users is challenges and interactive games.

Using the Easypromos platform, you can create the game and get a URL so you can share it digitally through several channels. Entertain your audience with a spin the wheel promotion where users can try their luck and win prizes.

Capitalize on the excitement of the game and chance to collect contact information for future use and achieve greater brand exposure. When the participant spins the wheel, they will instantly know if they have won a prize and how to claim it. Take a look at this Prize Wheel organized by medical uniform manufacturer Uniform Advantage.

After filling out the registration form, participants got to spin the wheel for the chance to win a discount coupon that could be redeemed at any of their shops.

With an instant win promotion, you can distribute multiple prizes and capture data from your target audience. Users register to try their luck, and after completing the form, they instantly find out if they have won a prize. In the example below, the food brand Knorr launched a promotion to promote their products among supermarket customers.

While playing, participants see a board with various elements that they must select randomly to find out if they have a prize. Yet another example of how you can carry out prize giveaways online. We hope you find these examples helpful and inspiring. She is a Social Media Strategist on the Easypromos marketing team.

She holds a degree in PR and Advertising, with a postgraduate qualification in Digital Marketing. She joined Easypromos in and has 15 years of experience in marketing.

She is a key contributor to Easypromos social media content and newsletters. She also organizes seasonal marketing campaigns, product demos, and client case studies.